Willow Pumps is one of the UK’s leading providers of water pumps and pump solutions, including supply, installation and servicing. It has a below-ground (foul water) capability as well as an above-ground (fresh water) capability. Since 2017, Willow Pumps has also developed a complementary drainage business which is engaged predominantly in tanker work to support the pump maintenance and emergency clearance side of the business.

Willow Pumps was founded by Ian Lawrence in 1992 and has been family owned until the acquisition by Franchise Brands. The scope of work involves the supply and installation of pumps, routine servicing work, the repair and maintenance of pumps and related drainage services that may be required.

Supply and installation work involves the design and installation of below ground pumping stations, typically in new-build developments. These range from central pump stations on new housing estates to new-build commercial premises. These installations take place over a number of months, in discrete phases. At the end of the project a customer may sign up to a maintenance contract prior to the installation being adopted by a water authority. The design aspect of directly won work is either undertaken in house or subcontracted to a specialist consultancy firm. This firm also wins contracts directly, particularly from housebuilders, and then refers the installation work to Willow Pumps, which invoices the customer directly.

Servicing and maintenance work comprises the routine servicing of pump systems and equipment and reactive call outs for pump failures or blockages. The routine servicing work can be scheduled in advance, resulting in high levels of labour efficiency. The reactive work often involves a significant drainage or tanker element which is expected to give rise to additional subcontract work for Metro Rod. Willow Pumps has built up a high-quality service and maintenance client base, with customers in the hospitality, retail and housebuilding sectors.

Above-ground pump applications, which handle fresh water, require a separate means of service delivery in order to mitigate against the potential risk of cross-contamination with foul water. Willow Pumps, therefore, has a specialist team operating from dedicated vehicles and premises engaged in this activity.