We have a well established franchise recruitment capability and regularly recruit over 50 new franchisees per annum.
Interest from potential franchisees is generated through an established mix of marketing activities, such as newspapers, pay-per-click advertising, as well as the website and email campaigns. The Group benefits from maintaining strong relationships with many editors and advertising contacts within the industry.
Using a bespoke CRM system specially designed for franchise recruitment, the Group is able to deliver tailored information and literature based on individual circumstances.
Having considered the initial franchise information pack, if a prospective partner wishes to develop their dialogue with us, we invite them to one of our regular free “find out more” Open Days for ChipsAway and Ovenclean. The Open Days take place on an almost weekly basis and are a great opportunity to meet our team and current franchisees and also evaluate the franchise opportunity first hand.